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Nestled in the heart of Modesto, California, GALLO stands as a testament to the enduring passion and dedication of the Gallo family to the craft of winemaking. Established in 1933 by Ernest and Julio Gallo, GALLO has evolved into the largest exporter of California wines, boasting a remarkable legacy that spans nearly a century.
From its modest beginnings during the era of Prohibition, GALLO has grown exponentially, solidifying its position as the largest wine producer in the world. With an annual revenue of $5.3 billion, GALLO remains a shining beacon of success in the wine industry, producing over 3% of the world's entire annual supply of 35 billion bottles.
At the heart of GALLO's success lies a commitment to quality and innovation. Guided by the visionary leadership of Ernest and Julio Gallo, the company introduced groundbreaking initiatives that revolutionized the wine industry. GALLO was the first to introduce brand management and modern merchandising, leading the way in bringing new products to store shelves. They pioneered wine advertising on television and established a significant foreign sales and marketing force to export California wines overseas.
Throughout its storied history, GALLO has remained dedicated to sustainability and environmental stewardship. The company played a pivotal role in developing the Code of Sustainable Wine Growing Practices, promoting environmentally sound practices that ensure the long-term health of our planet.
Today, GALLO continues to push the boundaries of winemaking excellence, offering a diverse portfolio of wines and spirits that capture the essence of California's rich terroir. With over 100 labels under its umbrella, including iconic brands such as André, Carlo Rossi, and Barefoot Wine, GALLO remains at the forefront of the industry, delighting consumers around the globe with its unparalleled craftsmanship and unwavering commitment to quality.
As GALLO looks towards the future, the company remains steadfast in its dedication to honoring its rich heritage while embracing innovation and change. With a new name and a redesigned logo that pays homage to its Italian roots, GALLO is poised to embark on the next chapter of its extraordinary journey, continuing to set the standard for excellence in winemaking for generations to come.
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